First I would like to define in-company teaching: teaching of a specific course or program inside a company. It can be fully paid for and sponsored by the company itself. In my case, usually one VP or senior director would get in touch with HR and request English languages courses for himself or someone in their team. Then other VPs or directors would start requesting the same benefit and it would become part of a company’s benefit policies.
Other times, the company would allow teaching within its premises but the costs would be paid partly or in full by the students themselves.
Ideally a company would hire a language consultant/language school to assess the language level of the students and set up a language program with frequent evaluations in order to gauge the progress and the return on the investment.
In practical terms, many companies, for different reasons, would start the language teaching program in a more serious way, but gradually they would flex up their controls, and language classes would be considered one more benefit like lunch vouchers, for instance – the company does not want to know how or what the employees use their vouchers for. Are they eating healthily or only eating junk food? Are they selling their vouchers out for cash at a discounted price or passing them on to someone they know?
In order to give students a sense of control, companies would set a time limit. For example, those selected to attend English classes will have, let us say, a 2 year limit for English lessons. After that they would automatically lose their benefit so that another team member could start with classes.
Of course, there have been students who applied themselves and would make progress in their language learning process, I had students who started at intermediate level (B1) and ended up at C1/C2 levels.
But quite often there would be those students who would not take their learning seriously. They wanted the “benefit” but wouldn’t benefit from it. Lots of class cancellations (work-related or not); no commitment to studying outside the classroom; no motivation to have a class but rather a moment to chit chat and shoot the breeze in the midst of their busy schedule.
The material mostly included a business English course book. I personally liked Business Class and Market Leader especially Upper-Intermediate and Advanced programs. Intelligent Business is pathetic with typos in almost every unit. Shoddy quality. In the late 1980s and early 1990s I enjoyed using We Mean Business.
Of course, if the teacher had some business experience – he had lived across an office building, for example (just kidding – sort of) he or she would be a plus in the school’s in-company teaching program.
Now with Covid-19 and the Pandemic, in-company teaching has all, but disappeared, at least physically. None of my corporate clients in IT, Manufacturing, Banking or Law Firms are open to service providers. The requirements and expenses of frequently testing their staff wouldn’t warrant additional costs testing teachers as well. I half-heartedly joke with my now online students that “pigs will be flying wearing masks” before I get access to their companies’ facilities. So, online we stay.
Will it prosper online? Will companies prefer local language schools or schools located anywhere cheaper? Will language progress be effectively assessed? Will employees be allowed to have their lessons during their working hours? Will they be held accountable for their learning and the investment the company has placed on them?
Let us wait for the new developments in 2021.